Google has taken a gigantic shift towards competing with Amazon. Google announced that they are going to roll out free listings on Google’s Shopping search. With the COVID-19 Pandemic, Google is trying to help brick and mortar retailers sell their products online. Bill Ready, President of Commerce at Google stated: “For retailers, this change means […]
Understanding Facebook’s Special Ad Category for Real Estate Advertisers
In August of 2019, Facebook officially rolled out its Special Ad Category update within Facebook Ads Manager, which restricts ad targeting options for any account running ads related to credit, employment, or housing. The purpose of this new ad category is to help advertisers avoid discriminatory practices. Facebook required all advertisers to identify whether or […]
Brands Who Are Giving Back During the COVID-19 Pandemic
At Today’s Business, we have built a culture of positivity. Despite what might be happening around us, we try to be grateful for what we have and strive to be a light in a dark tunnel. That is why we started our #ShareTheGood campaign. In this article, we will be talking about brands that are […]
5 Google My Business Features For Better Exposure
The Importance of Having a Google My Business Listing What does every business want more of? Exposure. One of the easiest ways to better your business appearance online is by creating a Google My Business listing and utilizing the essential (and free!) features. Google is one of the most trusted brands in the world, so […]
How Industries Are Adjusting to the COVID-19 Pandemic
The coronavirus pandemic outbreak has permanently changed how the entire world operates. Every single business, employee, and customer is striving to adjust accordingly to keep their businesses alive, and finding new ways to cater to and accommodate their customers. In approximately 200 countries worldwide, there have been over 500,000 cases of COVID-19, and these numbers […]
The Top 5 Sports Blogs Ranked by Fan Loyalty
At Today’s Athletes, we’ve interacted with thousands of fan pages and team blogs. People often ask us “Who has the most loyal fans?”. From our experience, a few have stood out from the crowd. Check out the list below to see how Today’s Athletes ranks the top sports blogs by fan loyalty. 1. Russian Machine […]
Affiliate Summit West 2020: A Recap
Affiliate Summit West (ASW) is arguably the best event in the world for affiliate marketers and digital marketers alike. ASW isn’t just a great place to learn about what’s going on in the industry, it’s the top place to connect with affiliate marketing professionals, advertisers, digital marketing specialists, and other key industry players. If you’re […]
BERT ALGORITHM UPDATE
The BERT algorithm, or “Bidirectional Encoder Representations from Transformers”, is Google’s latest update to its search system. Google has said it’s “the biggest update to the system since RankBrain launched five years ago”. The BERT update was announced on October 24, 2019, but had started rolling out to parts of the search engine as early […]
Google’s “Medic Update” and How it is Impacting SEO
SUMMARY At the end of July/beginning of August, Google updated its page quality guidelines and initiated a broad core algorithm update – a significant alteration of how it chooses to rank pages in search results. This represented one of the most significant changes to Google in years. It has been nicknamed the “Medic Update” because […]
Top Podcasts, Books and Instagram Accounts That Will Instantly Motivate You
By Tom Ottaiano, CEO, Today’s Business Sometimes all you need to jumpstart your motivation is a really good podcast, book or post from a quality Instagram page. Here are my top picks for media that will put you in an achievement mindset! Listen Up: Podcasts Operation Growth Operation growth features stories of success from a […]
What It Means To Be An Inc. 5000 Fastest Growing Company
Today’s Business is pleased to announce that we have made the 2019 Inc. 5000 list of the fastest-growing private companies in America. This appearance marks our second consecutive year on the prestigious list. View this post on Instagram A post shared by Today's Business™ (@todays_business) on Oct 11, 2019 at 1:11pm PDT Being […]
How to Use Coaching Strategies to Cultivate a Teamwork Focused Workplace
By Tom Ottaiano As a former elite athlete, I was positively influenced by the coaches who guided me through my athletic career. I always admired how the best coaches were able to bring people together and form a team who had each other’s backs and all worked together to accomplish one goal, without anyone losing […]
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